Channels and Platforms
Third-Party and Discovery Surfaces
These are the connected public-facing surfaces that need to stay visually and strategically aligned with the owned site.
Pinterest or Discovery Boards
- Gift by Occasion
- Pet Gifts
- Spring Decor
- Holiday Countdown
- Personalized Gifts
Campaign Connections
- Pinterest seasonal pin -> collection landing -> checkout
- Gift guide ad -> bundle page -> personalization capture
- Email deadline reminder -> best sellers -> order bump